Wipro Promax supports the Boys & Girls Clubs of America


Together with Kimberly-Clark, Wipro proudly supports the 2014 Great Future Scholarship Fund

Wipro Promax Analytics Solutions (WPAS)  is proud to be a supporter of the Boys & Girls Clubs of America Great Futures Scholarship Fund. The 2014 Great Futures Scholarship Fund, raised $320,000. These college scholarship dollars will aid each of the eight Southwest Region Youth of the Year candidates present at the Great Futures Chairman’s Dinner.  Wipro joined our valued client Kimberly-Clark at this event,  Kimberly-Clark have been a long-standing partner of this inspiring cause.

Boys & Girls Clubs of America enables young people, especially those without companionship or care to learn and grow through a variety of life enhancing programs and experiences.

At the Great Futures Chairman’s Dinner, these outstanding youth describe the incredible difference Boys & Girls Clubs made in their lives. They shared their personal stories, as well as their hopes and dreams for the future. WPAS’s contribution to support the Great Futures Scholarship Fund will help make these dreams come true.

In total, the Great Futures Chairman’s Dinner raised $3.4 million. WPAS will continue to support the Boys & Girls Clubs of America’s efforts to provide programs and services to some four million children through Club membership and community outreach.

To learn more about what the Boys & Girls Clubs of America do, please visit their website:  http://www.bgca.org/

See us at the CGT Sales & Marketing Summit, June 9-11, 2014

We are pleased to announce our partnership with the upcoming CGT (Consumer Goods Technology) Sales & Marketing Summit  -  June 9-11th, 2014 at The Roosevelt Hotel, New York, USA.

Themed around the coveted IT/Marketing Alliance, the 2014 Consumer Goods Sales & Marketing Summit will bring sales, marketing and IT trailblazers together to explore and compare strategies for better aligning themselves.

This year’s thought provoking agenda offers insights into more effective retail partnerships, marketing investments, promotions efforts and brand penetration. A must attend event in 2014, we hope you will join us and other influential consumer goods executives.

Wipro Promax is pleased to be a major sponsor in this exciting event where you can chat with our highly experienced team regarding your Trade Promotion Management, Trade Promotion Optimization and Advanced BI / Analytics requirements. WPAS Solutions and Services are available in SAAS, On-Premise or outcome based deployment options.

Contact our team for an appointment at this important event:  WPAS-Promax@wipro.com

More information on the event can be found at our Events page.



Promax PX receives fourth consecutive Consumer Goods Technology Award

Promax PX wins fourth consecutive CGT Readers' Choice award 2014

ATLANTA and SYDNEY – 20 January 2014  -  Wipro Promax Analytics Solutions (WPAS), announced today that it has received its fourth consecutive CGT (Consumer Goods Technology) Award  -  the 2014 Readers’ Choice Best in Class for Trade Promotion Management (TPM) solutions.

Thank you to our valued Promax PX users for this prestigious honour.

CGT is the leading US based business and technology resource for the Consumer Goods industry.  CGT is committed to helping consumer goods executives improve business performance through integrated media that delivers actionable insight, benchmark analysis and critical networking opportunities.  For the 13th year, CGT asked its 70,000+ subscriber base of influencers and business-decision makers across business and IT, to identify their most valued and used solution and service providers across 10 categories including Trade Promotion Management and Optimization.

Contact us to learn more why leading CPG companies chose Promax PX as their TPM/TPO solution providing their business with a rapid ROI.

Learn more by downloading one of our White Papers.

Trade Spend now averages more than supplier’s operating costs

According to a recent Nielsen report, 53 per cent of suppliers surveyed conveyed their biggest concern is pressure on trading terms, an inability to pass on price increases and the increasing cost of serving major retailers. Forty-two per cent of suppliers say volume has grown but only 34 per cent saw profit growth and 22 per cent had profits fall. With consumers switching supermarkets for as little as a 5 per cent price change, it’s no wonder there is more and more pressure on suppliers to invest heavily in trade promotions to gain or at least retain market share.

At many CPG companies, promotion planning, volume planning and annual business planning are executed via separate mechanisms with varying levels of sophistication.  Companies with an upgraded TPM strategy saw 80% better gross margin and 121% better revenue uplift from their promotions as recently documented by Aberdeen Research.

When achieving sales and profit targets is your number one priority, data accuracy is paramount!  Lack of integrated processes can create a disconnect between the sales and supply chain teams, leading to missed opportunities, inefficiently executed and underperforming trade promotions and potentially wasted dollars.  Learn how some of the world’s leading brands are hitting their sales targets with the benefits of a fully integrated Trade Promotion Management and Optimization solution.

Download one of the Wipro Promax Analytics Solutions White Papers to learn more or register for one of our webinar events.

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