Core to the design of Promax is the creation of a rich set of business metrics that are presented to the user through a graphical and tabular display. Advanced tools assist in the creation of budgets and extensive reporting capabilities showed the performance of key business measures against these budgets. Typically this would include budgets for sales, volume, spend and profit. Promax reports in considerable detail on each of these metrics and enables revisions to be quickly implemented and modelled.

Promax analytics is a complete product suite for your entire reporting, query and analysis needs. It provides an infrastructure for your organisation to build and deliver enterprise reporting and analysis solutions in either client/server, Web-based or through hosted application environments.

Promax Analytics accelerates the analysis of your Promax TPM data and delivers the capability to monitor key performance indicators, understand past performance, identified trends, anomalies and opportunities.

Promax is an integrated environment that allows businesses to model, optimise, forecast, budget, execute, manage and measure product and customer performance within one country or across the globe.

Promax is a fully integrated Promotions Planning, Claims Processing, Budgeting and Trade Spend Management System that eliminates data duplication through the use of a centralised data source.

In a Promax environment the need for manual spreadsheeting, data duplication and disparate systems is eliminated. Promax forms a central repository for sales planning and trade spend management and easily communicates information to other systems through automated interfaces.

Promax Analytics is a complete product suite for your entire reporting, query and analysis needs. It provides an infrastructure for your organisation to build and deliver enterprise reporting and analysis solutions in either client/server, Web-based or through hosted application environments. Promax Analytics accelerates the analysis of your Promax TPM data and delivers the capability to monitor key performance indicators, understand past performance, identified trends, anomalies and opportunities. It comprises four main components:

Builder

Designed for advanced users wanting to perform freeform analysis and design reports for Browser and Dashboard users, this is a full featured OLAP and relational analysis and reporting facility.

Browser

Provides simplified access to reports and analytics created using the Builder facility.

Dashboard

Provides a snap shot of relevant performance details integrated in a web portal using Microsoft SharePoint

Excel Add-in

Provides the power and flexibility of PROMAX Analytics Builder while retaining the familiarity and ease of use of Microsoft Excel.

OLAP analysis

This is the most powerful way to conduct performance-based analysis on your trade promotions management information. The OLAP analysis utilises Microsoft analysis services, the clear industry standard for multidimensional analysis. Some of the significant features of OLAP analysis:

• advanced time series analysis
• the ability to customise the way you drill through your business hierarchies
• integrated report writer
• integrated chart editor
• easy publishing to the Internet/intranet

OLAP analysis delivers tables, charts and reports from multidimensional data sources including the predefined Promax cube. This cube can be modified and others added to meet the specific requirements of your business.

Relational analysis

Relational analysis, combined with an advanced method Metadata layer, takes the complex of the out of reporting from relational databases. The metadata layer allows database administrators to describe complex databases so you are left with a simple source of information. These tools are flexible and can provide anything from a simple product list to a complex financial analysis of promotional information.

Promax Analytics uses a wizard approach for building analytics, providing the most powerful analytic capabilities on the market, while at the same time hiding unnecessary complexity from the run time interface.

Some of the feature highlights include:

• Multidimensional and relational analysis
• Dynamic ‘Drillpath’ enables navigation from any point to point
• Export to Excel, pdf, csv, and email
• Outline window displays Drillpath navigation and effected data
• More than 40 chart types, 200 configurable chart properties and ‘Create your own’ chart style templates
• More than 50 time-set, measure and member calculation templates
• Ad-hoc creation of dimension member groups and group totals
• Query monitoring and scheduling
• Choice of username/password or single sign-in access

Promax Analytics Dashboards

Promax Analytics Dashboards provide a snap shot of relevant performance details such as transaction alerts, trade spend, sales forecasts and budget in a simple and easy to understand format. The Dashboards interface can be tailored to display a combination of reports, graphs, drill paths, trend analysis, dials, alerts and key performance indicators into a configuration that best suits the needs of specific job roles.

It provides an infrastructure to build and deliver enterprise reporting and analysis solutions in either client/server, Web-based or through hosted application environments.

Elements can also be shared with audiences outside the enterprise, including customers and suppliers.

Unlike most business intelligence web parts on the market, the PROMAX web parts are an integrated extension of Promax Analytics, making it possible for the dashboards to be created and modified by analysts and power users, not just IT specialists.

Promax AnalytX accelerates the analysis of your Promax TPM data and delivers the capability to monitor key performance indicators, understand past performance, identified trends, anomalies and opportunities.

A proven platform

Promax Analytics is based on the ComOps BI engine. Microsoft has taken the Business Intelligence market by storm, gaining leadership in most facets associated with delivering insight across an entire organisation. Promax leverages these Microsoft technologies, such as SQL Server, Analysis Server and Sharepoint, to provide a low Total Cost of Ownership and reliable forward development.

Promax provides the capability to create a Total Volume plan for the business in volume and value terms. As Promax integrates detailed granularity of data such a list price, promotion price and terms the volume plan is able to reflect a true Gross Margin projection. It should be noted that Promax’s approach to forecasting has been done to reflect the very specific requirements of the consumer products industry and a tight integration to the promotional planning aspects is inherent in the application. All the responses here should be read in conjunction with the Promax whitepaper : Promax PX Modelling.

Above is an example of a Promax analytics report configured for a Promax customer that leverage is that the wealth of information that can be stored in the Promax system. These reports can be generated at any level of the product and customer hierarchy. In this instance the client chose to report the information via the Promax analytics OLAP cube and Microsoft Excel pivot tables.