IGD Category Management & Shopper Marketing 2011
Connecting with your shopper to deliver compelling solutions
20 & 21 September, 2011 – London, UK
Venue: Park Plaza Victoria London,
239 Vauxhall Bridge Road, London, SW1V 1EQ
Promax is proudly a Co-Sponsor and Exhibitor at this event
Contact us to schedule a meeting at this event
About IGD Category Management & Shopper Marketing 2011
Now in its 16th year, this conference continues to be the largest event in Europe focusing on category management and shopper marketing.
Over two days, 300 delegates will hear 21 speakers share their latest thinking and case study examples of the solutions being explored and implemented.
Attending this conference will give you access to industry case studies and current thinking on:
- Fully integrated shopper engagement through path to purchase
- Developing category strategies to deliver sustainable growth
- Challenging the promotional activity cycle and its longer term impact
- Understanding shoppers behaviour and what motivates them
- Creating collaborative retailer/supplier partnerships











