• What is trade promotion?

  • Promax press releases

  • Ross Enterprise SIG Conference May 2012

  • Trade promotion management

  • CGT Sales Marketing Summit June 2012

  • Sales volume planning

  • Promax press releases

  • What is a good promotion?

Promax European Webinars 2011

Promax UK and Central Europe Webinars

Sales Planning & Promotion Planning“How to improve your Sales & Trade Promotion Planning”

Missed this important event?  Contact us to request a copy of the presentation or one-on-one webinar event.

 

This free webinar is specifically designed for attendees from Consumer Products companies.

Learn about the disadvantages of excel spreadsheets and the benefits of improving the sales planning process with an integrated approach.

Topics will include:

  • An integrated process from start to finish
  • Strategic and day-to-day key account planning
  • The use of modelling in forecasting base and promotion volume
  • Pre and post trade promotion analysis
  • Managing the gap between actual and plan

Following the session, participants will also be eligible for the complimentary White Paper “Predictive Analytics with the Demand Signals to and from Trade Promotions”

Webinar Dates:

Wednesday, 12 October 2011

Time:  1.00 PM – 1.30 PM CEST
Language:  German
or

Thursday, 13 October 2011

Time:  12.00 PM – 12.30 PM BST
Language:  English

 

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